BRAIN RULE RUNDOWN

Rule #1: Exercise boosts brain power.

    The human brain evolved under conditions of almost constant motion. From this, one might predict that the optimal environment for processing
    information would include motion. That is exactly what one finds. Indeed,the best business meeting would have everyone walking at about 1.8 miles per hour.

    Researchers studied two elderly populations that had led different lifestyles, one sedentary and one active. Cognitive scores were profoundly influenced. Exercise positively affected executive function, spatial tasks, reaction times and quantitative skills.

    So researchers asked: If the sedentary populations become active, will their cognitive scores go up? Yes, it turns out, if the exercise is aerobic. In four months, executive functions vastly improve; longer, and memory scores improve as well.

     

Praise for Brain Rules

"Medina’s humorous, conversational style make this an absolute please to read.”

– Library Journal

“Few people are better qualified to help managers sift through all the hype than John Medina.”

– Harvard Business Review

“Oliver Sacks meets Getting Things Done.”

– Cory Doctorow, coeditor of Boing Boing